Credit Card Insider is a privately held Syracuse, NY based consumer education company. The company provides reviews of credit cards, information about building credit, and tools to compare credit card products.
Founding
Founded in 2012 by John Ganotis and Eric Adamowsky, the Credit Card Insider website launched in early 2013. The company is located in Syracuse, NY.
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Services
The company works with different finance industry professionals, in the areas of personal finance, credit, and credit cards. Credit Card Insider editors provide insight based on in-depth research of all the credit cards reviewed by the company. Additionally, the editors publish articles from experts on responsible credit practices. Credit Card Insider author John Ulzheimer is twice Fair Credit Reporting Act (FCRA) certified by the credit reporting industry's trade association. He is also a credit blogger for Credit Sesame, Mint, and the National Foundation for Credit Counseling. Credit Card Insider reports the interest rates charged by various credit cards, the benefits they provide and recommend specific cards in major categories like student, small business, and secured. Ganotis has been interviewed by several major news publications including MarketWatch, Business Insider, and Kiplinger to provide insight on a variety of finance and credit card topics.
Business Model
The company website indicates to readers that Credit Card Insider can receive a fee if a user is approved for a credit card that they applied for through the website. A resource for credit related information, Credit Card Insider does not recommend credit cards that are not believed to beneficial for consumers.
Scholarship
In 2015, Credit Card Insider established a scholarship program called the Insider Scholarship to recognize the importance of higher education. The scholarship is for graduating high school seniors and college students. A separate application of 500-1,000-word essay or five minute video submission about how the student plans to use the award money wisely in order to pursue their higher education is required. Five students are selected for the scholarship money, each receives $1,000.
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